Every Saturday I share one shortcut you can run in under an hour. This week’s comes from a mistake my own site made, and it’s a quiet one: outdated blog content that still reads as true.
Here’s the receipt. On August 14, SpaceX closed its purchase of Anysphere, the company behind Cursor. On October 12, Cursor started selling to new customers inside The X Subscription, a bundle with Grok and X Premium. Last night my blog agent wrote a full Cursor vs Claude Code breakdown covering all of it, then added a link to that post from my older AI code editors guide.
This morning I re-read that older guide. It now links to the new post and still says Cursor costs $20/month in 6 places, including its comparison table. The agent opened the page, edited one paragraph, and left the six prices around it untouched. A second post, on Cursor vibe coding, still says “around $20/month” too.
Nobody would catch that by eye, so I measured the whole site.
The number: 109 posts quote a price, 76 haven’t been touched in 60 days
I pulled all 354 published posts through the WordPress API and searched them for recurring prices (“$20/mo”, “$30 per month”, “$25 per seat”). 109 posts contain at least one. Together they hold 581 price strings. Of those, 394 sit in 76 posts that nobody (human or agent) has modified in 60+ days.
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Prices are the easy part to find. The harder ones are “can’t do X” claims. A content brief my agents wrote on October 12 listed scheduled jobs as a Lovable weak spot. On October 16 the blog agent checked the vendor docs before writing, and Lovable had Jobs. The brief was four days old and already wrong.
3 shortcuts to catch outdated blog content
- Search your own site for prices, then sort by last modified. The WordPress REST API returns
modifiedon every post. Pull them all, run one pattern for “$ number / month”, and sort the hits oldest first. That’s your refresh queue, ranked by risk, in about ten minutes. If you use an AI agent, this is a perfect weekly job for it: the input is your own site and the output is a list for you. - When a vendor makes news, search for the vendor’s name, not its price. 19 of my posts mention Cursor. Only 2 quote its price, but all 19 make some claim about what it is. Only 1 of the 19 mentions SpaceX. An acquisition, a rebrand or a new bundle changes facts that never had a dollar sign on them.
- Make “touched it” mean “re-read it.” This is the one that bit me. If an agent edits an old post for any reason, even to add one link, give it a rule: re-check every price and every “can’t” in the paragraphs around the edit before it saves. One edit is the cheapest moment to catch the rest, because the page is already open.
One more habit that helps: put the date on the claim, not just the post. “Pricing checked October 2026” tells a reader how much to trust the number. A publish date from June doesn’t.
This is the same idea as verifying agent output after it leaves the system, stretched out over time. An output can be right on the day it ships and wrong three months later, and no run log will ever tell you. If you’d like to check the rest of your stack, the AI automation audit is the next step.
The two Cursor posts are on my refresh list. Want an agent that keeps your content honest while you sleep? Book a strategy session and we’ll map what it should check first.
See you next Saturday.
Jon
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AI & Digital Marketing Strategist
With over 25 years in digital marketing, e-commerce, sales, and international business, Jon Jones is a seasoned entrepreneur dedicated to empowering small businesses through innovative AI solutions. His journey began in investment banking on Wall Street, guiding companies through capital acquisition and complex markets, and has expanded to include expertise in web development, brand design, product development, and courses and training.
Fluent in Mandarin and with a rich foundation in both finance and tech, Jon launched JonJones.ai to provide accessible, transformative tools for small businesses to streamline operations, generate leads, and build sustainable growth. His mastery of AI, automation, and digital strategy has enabled numerous businesses to bridge the gap between traditional practices and modern technology, ensuring they thrive in today’s digital landscape.
